One of the most important ways to make money on the Internet is to create a popular website or blog with a large number of visitors. But this is only possible by knowing which articles to write and how to write high-quality articles that visitors interact with, and the Google search engine shows them on the first page in search results for the appropriate keywords to the topic.
To increase the chance of getting Google to show your content on the first page of search results, you should follow the instructions in this article:
SEO
SEO is the procedure that bloggers and website owners must follow to ensure the best performance of their content in the search results of the Google search engine. Most of these procedures help to control the content and structure of the article to help the search engine Google understands the idea of the content and the thought sequence in it and help your site appears on Google in the appropriate search results.
The main job of the Google search engine is to show the best and highest quality content to people searching for the information contained in this content.
The Google search engine is a very sophisticated non-human system that relies on artificial intelligence software and other complex software systems to know the content of the written article and to whom this article should appear. As a blogger, you must understand how to help Google search engine to properly understand the content of your sites by using the instructions and information in this article.
How long does SEO take to be effective?
One of the most common questions about the topic of displaying your site on Google is: How long does it take Google to show my website in search results?
In fact, there is no specific answer as the Google search engine may take 20 to 90 days to show your content in the right place and to the right audience.
How to improve the appearance of your site in the Google search engine?
Google’s system uses more than 200 factors to determine the content in search results and the audience most relevant to that content. We discuss the most important of these factors in the points below:
Keywords
The first and the most important factor is understanding the appropriate keywords for the content you want to write about. Keywords are the words and phrases that Google search engine users use to search for the information they need. To find the right keywords, you should use Google’s Keyword Discover tool and Google Search Trends and Trends tool. These tools are free tools provided by Google for bloggers and website owners to build high quality content.
Article structure
Since Google system is not human, it is very necessary to structure the content of the articles in a way that helps Google search engine to understand the sequence of ideas in the article. One of the methods that Google uses when scanning the content of web pages is to take into account the headlines on the page to evaluate the ideas, content and information in the article under examination.
Google prefers sites and pages that contain ideas, focusing on pages that contain distracting ideas. The reason for this is that Google search engine users usually look for answers to questions that are usually very specific, focused and short. It is therefore very essential that your article contains one main idea. The main idea of the article should be included in the title of the article and the title of the article should be installed as the header of the first class H1.
As for the second-class header, H2, use it cautiously and not more than twice in the page or article, as the Google search engine considers the second-class header to be also a main title, even if it is less important than the first-class header.
You should also intelligently use the third header h3 and the fourth header h4 to help Google understand the structure of the topic and the sequence of ideas in it.
The important thing is that the structure of the article indicates the main idea and the thought sequence and helps to focus the topic.
Title of the article
The title of the article is the title that appears when Google searches to show your site in search results. This address is the first thing that a searcher in the Google search engine pays attention to, and it may be the most important factor in persuading the researcher to click on your site’s link and visit it. It is also necessary to include a brief description that helps explain the content of your article or page to visitors. This helps Google search engine users determine if they should visit your article to find the information they are looking for or not. It is very necessary for this summary to be identical to the content of your site because one of the most important factors that Google looks at is how visitors interact and interact with the site’s content.
Social signals
Social signals are one of the methods used by the Google search engine to understand the quality of the article and the content on your site, social signals refer to a webpage’s collective shares, likes and overall social media visibility as perceived by search engines. These activities contribute to a page’s organic search ranking, so the high shared content in social networks such as Facebook informs the software system of the Google search engine for content The article is good and the article is better included in search engine results the keywords related to your content.
Click-through rate
Click-through rate is one of the most important factors that Google looks at to determine where the site appears in Google’s search results. The higher the click rate on the article link in the search results, the higher the Google software system knows that the content of your article matches the keywords that appear to it and that visitors and users of the search engine were searching for.
To get a high click rate, you should pay attention to the article title that appears in the Google search engine and summarize the article description. Usually these are the most important factors that convince your visitors and search engine users to click on the link to your article.
Digital reputation
The primary task of the Google search engine is to determine the best sites that answer users’ questions. As part of this role, it is important for Google to show safe and high-quality websites.
Google uses two basic measures: domain authority and page authority to measure the digital reputation of your site’s content.
Domain Authority: measures the digital reputation of a site’s domain in general.
Page Authority: measures the digital reputation of a specific page on the site.
There are several factors that help Google to determine the domain and page authority measure: the most important of which are that your site is free from viruses and suspicious programs and the number of high-quality links that point to your site. The more high-quality external links pointing to your site, the greater the digital reputation of the article and the website. The Google search engine shows digital sites with a high digital reputation in the search results before showing sites with a low digital reputation.
Therefore, one of the most important tasks that you must undertake as a website owner is to improve the digital reputation of your site by increasing the high-quality external links that point to your site. This is done by marketing your site and your articles to others and trying to convince the sites that the search engine Google considers with a high digital reputation to refer to your site.
Website loading speed
Google also measures your site’s loading speed. If your site is considered slow or of poor quality in terms of programming or hosting, this will affect your site’s place in Google search results. Google prefers to show high-quality sites that they enjoy reading, dealing with and reading their content and in which readers find the information they are looking for, on sites that are very slow in loading.
Website performance on mobile devices
For the same reason above, the Google site advise users and searches for information using mobile devices with small and medium-sized screens with no tired, and enjoy high-quality experience for users of the Google search engine. They are well designed and appear in an excellent way in the devices and screens of small and medium mobile devices in a way better than the sites that are not well designed for mobile devices.
So it is imperative that you make sure that your website design is fast loading and easy to handle and understand on small and medium-sized mobile devices.
Use of alt text images
The Google search engine considers semantic images as one of the quality factors in content and articles, and for this reason, Google prefers sites that contain this type of images over articles that do not include any images. Do not forget that you use images of an appropriate size for your site in order not to negatively affect the speed of loading the site, and if it is very necessary, image titles are indicative of the topic that is the main idea of the content.
Conclusion
To summarize, we reiterate that the Google search engine uses more than 200 factors and very sophisticated non-human software systems that rely on artificial intelligence to determine to whom your site appears and on which page. Therefore, as a website owner or blogger, you should understand the main factors used by Google and write content in a way that makes it easier for the Google search engine to understand the idea of the content and to whom this content should appear. Always remember, Google Search Engine cannot deceive me paying to show your site a better result than it should be.
